Starting a dog grooming business is no small feat, but with a proper plan and preparation, it can be done. Here are all of the steps needed.

Dog Grooming Business Plan: How To Start a Dog Grooming Business

Starting a dog grooming business is a genius business move! Not only is it something you love to do as a dog lover, but you’re also tapping into a potentially in-demand market. Keep in mind that starting a dog grooming business is no small feat, but with a proper plan and preparation, it can be done.

In this guide, we will explore all of the steps needed to create the perfect dog grooming business plan that will set you up for success. We’ll cover everything from deciding on services offered and setting prices to finding customers and marketing your new venture. Let’s get started!

Frequently Asked Questions (FAQs) About Starting a Dog Grooming Business

You might have many questions about starting a dog grooming business, and that’s natural. Here are some of the most common questions asked by entrepreneurs looking to start their own dog grooming businesses. 

What services should dog grooming businesses offer?

Dog grooming businesses can offer various services, depending on the business’s goals. Common services include basic dog bathing and haircuts, nail trimming and filing, ear cleaning, teeth brushing, coat conditioning, flea-and-tick prevention treatments, de-shedding, and more. 

How much should dog grooming businesses charge?

The cost of dog grooming services will vary depending on the services offered, geographical location, and dog size. Generally speaking, dog owners can expect to pay anywhere from $20-$100 for dog grooming services. 

What equipment will dog grooming businesses need?

Dog grooming businesses typically require various specialized equipment, such as dog shampoo and conditioner, dog clippers, shears, combs, brushes, nail trimmers, and other grooming tools. Also, dog grooming businesses may require a dog bathtub and dryer.

What type of customers should dog grooming businesses target?

Dog grooming businesses should target dog owners who value their pet’s well-being and understand the importance of proper grooming. In addition, dog owners who are willing to pay for professional dog grooming services rather than doing the job themselves are ideal customers.

Creating a Dog Grooming Business Plan

Once you’ve answered the questions above, it’s time to start creating a dog grooming business plan. A well-thought-out dog grooming business plan will help guide you through the process of starting your own dog grooming business. A dog grooming business plan should include the following:

Company Description

At the very start of your business plan, introduce yourself and your vision for your dog grooming business. What kind of services are you offering? How will your business be unique and stand out from the competition? Describe the values and principles that you bring to your dog grooming business. 

Products and Services

The following section should describe the goods and services you’ll be offering. What dog grooming services will you be providing? Will you offer dog baths, haircuts, nail trimming, teeth brushing, etc.? What dog grooming tools and equipment will you need? 

Market Research

Showcase your knowledge and experience in the dog grooming industry through research on your business plan. To prove yourself an expert, utilize this question sheet to guide you during your analysis:

Market need:

  • What dog grooming services are in demand?
  • Which dog breeds require specific dog grooming techniques? 


  • Who are the dog grooming businesses in your area?
  • What dog grooming services do they offer? 
  • How are the dog groomers in the area pricing their services? 


  • How much should dog grooming services cost? 
  • What dog grooming packages do dog owners prefer? 


  • How will dog grooming services be provided? 
  • What dog grooming tools and equipment will you need? 
  • How many dog grooming supplies will you need? 
  • What dog grooming staff do you need to hire?

Marketing and Advertising

Describe the dog grooming marketing strategies you’ll use to promote your business. What dog groomer websites will you join? How will you reach out to dog owners? What dog grooming discounts, promotions, and loyalty programs will you offer dog owners?

Financial Plan

The financial plan should include a dog grooming budget, salary, and expenses. The dog grooming business plan should also include dog grooming insurance, a dog grooming license, and certifications. 

Legal Requirements

Finally, dog grooming businesses must adhere to state and local dog groomer regulations. Dog owners should make sure that their dog groomers are licensed, certified, and insured dog groomers to ensure the safety of their dogs.

Tips To Get Started

Starting a dog grooming business can be complicated and overwhelming, but if you apply the tips mentioned above, you’ll soon have your dog grooming business up and running. 

  • Start with a dog grooming business plan: A dog grooming business plan will help guide you during the dog grooming startup process.
  • Research dog groomer regulations: Make sure you research local and state dog groomer regulations before you open your dog grooming business.
  • Get dog grooming certifications and insurance: Before you start dog grooming services, make sure to get dog groomer certifications and dog groomer insurance to protect your dog grooming business. 
  • Find dog grooming customers: Once you have the basics set up, it’s time to start dog grooming customers. Join dog groomer websites and dog owner networks to promote your dog grooming services. 
  • Network with dog groomers: Don’t be afraid to network with other dog groomers in the area to get dog grooming tips, advice, and services.

Why Include ReliaBills In Your Dog Grooming Business Plan

Once your dog grooming business is up and running, consider using ReliaBills to streamline your dog groomer billing process. With ReliaBills, you can automate your invoicing and payment processing systems and make your dog grooming business more efficient and profitable.

ReliaBills also allows dog owners to easily pay you for dog grooming services, which can help strengthen customer loyalty and increase dog groomer referrals. If you grow a large customer base, you can use ReliaBills to introduce recurring billing. With this billing strategy, you can charge and collect customer payments regularly, on time, and hassle-free.

Plus, if you want more features, you can upgrade your plan to ReliaBills PLUS (our premium version). For just $24.95 per month, you can access additional features such as chargeback recovery, automated failed payment recovery, auto collection notifications, virtual payment terminals, QuickBooks online sync, and more.

With ReliaBills, you can guarantee that your invoicing and payment processing systems are secure and efficient. This can help you focus on dog grooming services and watching your dog grooming business grow! Visit our website at to learn more.

Wrapping Up

Starting your dog grooming business is a great way to make a living doing something you love. With the right dog grooming business plan, dog groomer certifications, and dog grooming marketing strategies, you’ll be well on your way to dog grooming success. 

Plus, with ReliaBills as your billing solution, you can guarantee that your dog grooming business runs at peak efficiency and profitability.

Related Articles:

Leave a Reply

Your email address will not be published. Required fields are marked *

Please Sign In